Digital Marketing Manager

We have an exciting opportunity for a Chinese PR and Digital Marketing Manager role in a Public Relations & Communications headquartered in London. It is the United Kingdom's premier China-focused Luxury & Property PR & Communications firm, specializing in property investment, luxury, architecture, design, and other fields. The firm is currently looking for native Mandarin speakers with the necessary skills and experience to fill this position.

Job Requirements:

• Mandarin native speaker with English fluency.

• Minimum 4 years of experience in a similar job is required.

• A proven track record of creating and implementing effective Chinese public relations and digital marketing strategies.

• Excellent writing, editing, and presenting abilities in both Chinese and English are required.

• Excellent knowledge of the UK property and luxury lifestyle industries.

• A strong network of appropriate journalists and significant contacts in the luxury and real estate industries.

• Strong commercial knowledge combined with a passion for luxury and real estate.

• Capable of managing and motivating junior team members.

• Networking and good business ethics.

• Capable of working under duress and to tight timelines.

• capable of working on their own.

• An active, self-motivated, dependable, and accountable attitude.

• An enthusiastic networker and learner.

• Detail-oriented.

• Excellent team player.

Job Responsibilities:

• Be the go-to person for clientele, key business associates, and partner agencies.

• Reporting to MD, Senior Account Manager.

• Campaign design and day-to-day administration of all PR messages, with high quality and on-time delivery.

• Capable of producing high-quality public relations and social media material in both Chinese and English – for example, Chinese media releases, brochures, web content, articles, and posts for Chinese social networking sites such as WeChat, Weibo, and Little Red Book, among others.

• Oversee and manage customers' social media channels, including everything from content marketing to writing and creating posts, getting targeted views, and reporting.

• Coordinate and carry out client events.

• Confidently manage client calls.

• Collaborate with Chinese media and social media influencers to get the desired results for customers.

• Create/manage monthly activity reports for customers.

• Assist in the creation of new company proposals and pitch meetings.

• Oversee internal teams in the United Kingdom and China, as well as commercial and agency partners.

• Assist with public relations efforts such as writing blogs, posting on social media, organising events, and so on.

• Keep the team up to date on the latest news and trends affecting the organisation and its clients.

• Be prepared to network regularly and contribute to the expansion of the company's strategic relationship networks in the UK, China, and/or Hong Kong.

• Consistent development, learning, and optimum ROI.

· Hybrid working with two days a week in the office is standard

Benefits:
Annual bonus based on employee performance and the financial performance of the company
25 days of vacation plus a day off for your birthday
Attractive bonus system for gaining new customers
Regular training is provided (both in-house and external)
Excellent opportunities for networking with influential and senior people in the UK.

Referrals

If you know anyone who may be suitable for the above role, feel free to get in contact with the Mandarin Recruitment team. We will ensure a healthy referral bonus.

About Us

Mandarin Recruitment is a service that helps UK and China businesses & organisations find and source high-quality Mandarin-speaking professionals. We have unparalleled and exclusive channels to the Chinese speaking market, allowing us to be the leading organisation for specialist Mandarin recruitment.